SYN 15 Flashback Friday: Andrew W.K. At The World Snowboarding Championships 2012 in Oslo

A little over a year ago, the king of partying Andrew W.K. served as the Master Of Ceremonies at the World Snowboarding Championships 2012 in Oslo, Norway. The Syndicate had the honor of serving as the WSC’s American media ambassadors, and sent our general manager Moose and director of publicity Jerry Graham across the Atlantic [...]

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The Syndicate Celebrates 15th Anniversary

This month, The Syndicate is celebrating its 15th anniversary as a company. The past fifteen years have seen The Syndicate grow from just focusing on radio promotion in its infancy to what is now a full array of marketing services including publicity, a nationwide street marketing team, digital design, event planning and brand consulting. The [...]

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Amazon Beats Apple To The Punch, Launches Cloud Music Service

For a while now, music listeners have been waiting for Apple and/or Google to finally launch a cloud music service, allowing users to upload music via the web and access it from any computer. Today, though, it’s Amazon who has beat both companies to the punch by launching the digital Cloud Player. Amazon’s new cloud [...]

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Nielsen/Midem Report: More digital channels does not yet lead to more digital music sales

Nielsen Music and Midem recently released a new report analyzing music fans’ consumption and interaction with music digitally and through mobile apps within the past 3 months. Their survey findings show with multiple channels to expose music and generate revenue, there are broad opportunities as well as risks. The advancements of new online and mobile [...]

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