by Andrew Galvan
on April 12, 2013
in Street Marketing, SYN 15
In 2010, Comedy Central prepared to launch Pretend Time, Nick Swardson’s new television sketch show, by partnering up with The Syndicate’s grassroots marketing team in three cities—Boston, Los Angeles, and New York. Our reps were decked out in T-shirts showcasing one of Swardson’s characters, Wheelchair Cat. These three teams distributed a rather unique flyer with [...]
by Jeff Martinez
on February 21, 2013
in Marketing & PR Projects, News, Projects, promotion, Radio Marketing, Radio Promotion, Radio Promotion Projects, Street Marketing
The nominations for the 2013 JUNO Awards were announced by The Canadian Academy of Recording Arts and Sciences in Toronto Tuesday, February 19th. Mumford & Sons were nominated for International Album of the Year, Billy Talent for Single of the Year, The Weeknd for Breakthrough Artist of the Year, and many more were announced. We [...]
by Tim Hager
on February 12, 2013
in Street Marketing
The Nemo blizzard hit the East Coast hard on Friday but that didn’t slow down our NYC Street Team! One of our finest reps, Marielle Iljazoski, braved the storm to promote Comedy Central’s Jim Gaffigan and Lewis Black releases after the TJ Miller show at Gotham Comedy Club. Jim Gaffigan’s Mr. Universe and Lewis Black’s [...]
by Jeff Martinez
on February 11, 2013
in Marketing & PR Projects, News, Projects, promotion, Publicity, Radio Marketing, Radio Promotion, Radio Promotion Projects, Street Marketing
The 55th Annual Grammy Awards were held last night in Los Angeles’ Staple Center. Hosted by LL Cool J, Music’s Biggest Night featured performances from Jack White, Sting, Mumford & Sons, and Fun. We had the pleasure of working with many of these diverse and talented artists over the past year. While the three-hour ceremony [...]
by Brian Pacris
on February 1, 2013
in Street Marketing, SYN 15
As the Official Pizza Sponsor of the NFL, Papa John’s wanted to make an impact in Dallas, TX around Super Bowl XLV in 2011. The Syndicate partnered with Papa John’s to activate a 20 person team, all dressed up as Papa John’s delivery drivers, to canvass the streets in the days leading up to the game. Our marketing reps braved the icy [...]
by Brian Pacris
on January 25, 2013
in Sampling & Market Research, Street Marketing, SYN 15
Since 2001, The Syndicate has had the best people in the country representing our marketing team nationwide. Affectionately known as Synners, our team excels at local promotions and other one-off needs specific to each project. From personally spreading the word of new projects to hand-to-hand promotion and targeted postings, our team has proudly represented bands, brands [...]
by Kaitlyn Fischer
on December 6, 2012
in Marketing & PR Projects, News, Projects, Publicity, Radio Marketing, Radio Promotion, Radio Promotion Projects, Street Marketing
The Grammy nominations ceremony and concert was held last evening, hosted by Taylor Swift and LL Cool J live in Nashville. This years nominees include Frank Ocean, Fun., Maroon 5, Mumford and Sons, and many more. The Syndicate works with so many artists throughout the year and we’re excited that the larger music community is [...]
by Melissa
on September 5, 2012
in Marketing & PR Projects, Projects, promotion, Sampling & Market Research, Street Marketing
One of the services that The Syndicate offers is an extensive street marketing department that oversees about 400 “Synners” across the country. We asked one of our superstar reps to recap what she did on her summer vacation. Los Angeles Synner Victoria Gutman discusses some of the campaigns she promoted for us while battling the [...]