Beggars Group

Interpol

Interpol
summary

Interpol's 'Big Shot City' leaves its mark on NYC

SITUATION

An art exhibit catered to Interpol's biggest fans.

To raise awareness and celebrate the release of Interpol’s seventh studio album, 'The Other Side of Make-Believe', Beggars Group approached The Syndicate to produce a bespoke art gallery concept. Titled 'Big Shot City', the art gallery would be open for multiple days at an industrial space in New York City.

SOLUTION

All hands on deck for a smooth production start to finish.

To bring the 'Big Shot City' vision to life in Manhattan’s Soho neighborhood, The Syndicate was tasked with managing facets across the entire campaign. This included building out a creative footprint, conducting site surveys, Procuring and directing a team of fabricators, producing all audio/visual elements, staff/partnership management, and more.

MEDIA
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highlights
5

Consecutive Days

150

VIPs at the Preview Night

5+

Major Publication Coverage

WHAT THEY SAID

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From VIP's to Fans everyone was in awe of 'Big Shot City'

Big Shot City NYC ran consecutively for 5 days surrounding the album release date. The events garnered an earned press buzz from publications like NME, Flood Magazine, and Brooklyn Vegan. The exclusive preview night hosted an intimate Q&A between Interpol guitarist Daniel Kessler and photographer Atiba Jefferson for a limited audience of 150 VIPs.

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