Preserving Morphine's Legacy In The Digital World
Creating a social presence for a nonactive band.
After the passing of Mark Sandman in 1999, Morphine disbanded and was no longer a band. We were tasked to start socials for the band and build a digital following to preserve the band's legacy.
Create a loyal digital following.
We created profiles across all socials and quickly started building a following by sharing unique clips and photos of the band. We've collaborated with other accounts to raise exposure, along with telling the story of the band through the social posts.
Instagram Followers
Average Likes Per Post
chat
Sustained growth and engagement across all platforms!
We've built a loyal and engaged audience that we later converted into customers for Morphine's vinyl rereleases which sold out immediately. We also supported Mark Sandman's birthday with a walking tour of his hometown in Cambridge and sold out tickets for the tour and the after show concert.
Check out the pulse of The Syn.
Exploring creativity in motion. Capturing moments that resonate. Sharing a unique journey.
